Vision

Surveys & Forecasts, LLC provides for-profit, customized, superior value-added marketing research and related consulting services. S&F's clients are typically divisionalized or global enterprises that routinely integrate customer feedback into the marketing and decision-making process.

S&F's services are used in the development and execution of marketing programs for companies and organizations in a wide range of industries. In the delivery of its products and services, Surveys & Forecasts, LLC will:

Be motivated by the underlying business needs of our clients' and not our own.

Adhere to the highest ethical standards in our interactions with employees, clients, respondents, suppliers, and sub-contractors. We will treat all with care and respect.

Consistently deliver services that exceed client expectations through superior design, execution, analysis, and interpretation of each research engagement.

Work continuously to improve product and service quality, while simultaneously reducing the costs and time required to complete engagements.

Avoid direct stakeholder positions in data collection/distribution companies, thus avoiding conflicts of interest when recommending research approaches.

Accept responsibility for results, and to take prompt, meaningful, and corrective measures when results deviate from what was intended or expected.

Be an advocate for the marketing research profession through participation in professional and educational programs.

Not work for any client whose products, either by use or manufacture, violates basic human rights.

Be a good neighbor by actively supporting organizations that help others less fortunate than ourselves in our local and global community.